Urban Hunt

Urban Hunt seems to be the entry site to Alternate Reality Game. I’ve been tracking it down, and reading forums trying to catch up with the current research. The way these games work is that there are a bunch of fictional web sites with clues that link to more sites. Sometimes the clues have to be triggered with an email, and can be very hard to figure out if you’re not working as part of a team.

I played EA‘s Majestic back in 2001. I liked that Majestic had new content released nearly every day, and was fairly well structured. One thing that I find interesting is that from what I’ve read, you can call the phone numbers in Urban Hunt and talk to real people (characters) — all of the phone calls in Majestic were recordings. Also, with Majestic you knew how it was getting funded because you paid for it every month. The only thing I can figure out is that UH is really an ad for something, but what? It’s pretty clear that ilovebees is an advertisement for Halo 2. From what I’ve seen already, Urban Hunt must have been expensive to develop. Any ideas?

I don’t know if I’ll really be able to keep up with UH enough to solve anything on my own, but it will be fun playing a spectator anyway.

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